Sustainability Plan


As a brand, Magformers is fully committed to creating a better future for children by building a safer and healthier environment. This involves various initiatives and activities aimed at promoting sustainability. As part of this effort, we are continuously striving to create sustainable value by improving our products, contributing to society, and strengthening our business competitiveness.

Eco Impact
We are taking steps to incorporate eco-friendly materials into our magnetic pieces, accessories and packaging. This includes gradually replacing PVC with TPE, a biodegradable material that has a lower impact on the environment.

Using recycled plastic in our products also helps reduce carbon emissions. And the use of recycled plastic could reduce global warming potential by as much as 38 percent, as it significantly reduces carbon emissions.

Zero Waste
We are also working towards a zero-waste future by reducing the amount of inner filling materials - and switching to recyclable paper-based materials - in our packaging. By utilising sustainable resources, we aim to help improve environmental issues and create a greener future.


We plan to start mass producing Magformers magnetic pieces with recycled ABS. 
We aim to fully transition all of our plastic wrap packaging to paper materials.

We will continue the process of fully replacing PVC with TPE in all of our accessories and discontinuing the use of PVC. We will continue to test the use of recycled ABS materials in our magnetic pieces.
In packaging, during the first half year we will begin using eco-friendly plastic; in the second half year we will start using FSC paper packaging.

We will transition from PVC to TPE in all Magformers plastic accessories, in new production runs.
We will continue to evaluate the feasibility of using recycled ABS materials in our magnet pieces.
Discussions and testing is ongoing about using eco-friendly plastic wrap, blister and paper packaging, with a target implementation year of 2024.

We tested the use of PVC materials in Magformers accessories and figures.
We applied PET material blister to all product lines.
PVC blisters were removed from 48.9% of all products.

We started the process of replacing PVC with PET materials in packaging on our running SKUs.

We introduced PET material packaging.
We reduced the size of the package boxes for new items and replaced PVC blisters with plastic shrink wrap packaging.

We expanded more sustainable packaging in skus such as Pop-up Box Set, Shapes&More Set.
We removed the blister packaging from the running SKUs.

We introduced a sustainable package type (storage boxes with the Magformers 40 and Magformers 90 sets)
We removed the blister packaging from larger Korean ‘Deluxe’ sets

We introduced paper packaging to some lines.

Explanation of Terms

Recycled Materials

Magformers magnetic pieces are currently made of ABS (Acrylonitrile Butadiene Styrene), an opaque thermoplastic and amorphous polymer/resin that is heat and damage-resistant compared to typical plastic. In the near future, using recycled plastic in the production of Magformers will increase the usage of waste plastic and also reduce carbon emissions, contributing to environmental protection.


PVC (Polyvinyl Chloride) can contain environmental hormones and disrupt the endocrine system. Although Magformers uses certified PVC that does not detect Phthalate plasticizers, there is still a risk of harmful substances during production and disposal.
To mitigate these risks, Magformers is planning to switch to TPE, a thermoplastic material. TPE is a thermoplastic material like TPR and TPU and considered more eco-friendly due to its lack of toxic substances and the absence of the need for plasticizers during production.


FSC certification is a widely recognized, strict standard that helps ensure the long-term protection of forests and reduce negative impacts on the environment and communities. With FSC label on the product, the whole process can be traced from the forest to the consumer.

Blister Packaging

Blister is a plastic packaging material that is moulded to the shape of the product. Magformers used to use PVC blister but has been switching to PET (Polyethylene terephthalate) blister since 2020 and also has a plan to implement more sustainable packaging like recyclable cardboard inners.